Preparing Young People for What Comes Next
A youth development and career-readiness program of Youth Texas Teams and Society of Royals
The Youth Texas Teams Media Academy is a career-readiness, youth development, and mental wellness program for young people ages 15–25 who are interested in sports, media, communications, marketing, technology, and careers connected to the sports industry.
Youth Texas Teams and Society of Royals have provided young people with hands-on media experiences, mentorship, career exposure, professional skill development, mental wellness education, and opportunities to build real-world experience.
The Media Academy uses sports as an entry point, media as a learning environment, mental wellness as a foundation, and career readiness as a pathway forward.
Student Participants
School Districts
High Schools
Colleges
Youth and Young Adults Reached
Participants have opportunities to:
Develop sports journalism and storytelling skills
Conduct interviews with athletes, coaches, professionals, and community leaders
Create articles, digital content, and other media projects
Build professional communication skills
Explore marketing, branding, social media, and sports business
Learn responsible uses of technology and AI
Develop professional portfolios and work samples
Develop professional portfolios and work samples
Connect with mentors and industry professionals
Strengthen confidence, resilience, communication, and leadership skills
Learn practical mental wellness and healthy coping strategies
Explore internships, work-based learning, and future career opportunities
Youth Texas Teams Magazine & Podcast serves as a hands-on learning environment for Media Academy participants.
Young people can experience the process of developing professional content from beginning to publication. Participants may pitch stories, research topics, conduct interviews, write and edit articles, receive feedback, revise their work, and contribute to published content.
Through this experience, participants begin building a professional portfolio they can use for future education, internships, employment, and career opportunities.
Career preparation is about more than technical skills.
The Media Academy incorporates mental wellness education into the participant experience, helping young people develop skills related to stress management, confidence, resilience, healthy communication, positive relationships, goal setting, and knowing when to seek support.
Through the partnership between Youth Texas Teams and Society of Royals, participants are encouraged to understand that their mental wellness and their future are both important parts of their success.
The Media Academy helps young people connect their interests to potential career pathways.
A passion for sports can lead to an interest in journalism, broadcasting, digital media, marketing, photography, videography, communications, sports business, technology, partnerships, operations, analytics, or entrepreneurship.
Participants are encouraged to move through a pathway of: